The Buying Mission recorded sales of RM 147.8 million during MWE 2023.
It was yet again another masterstroke by the Malaysian Timber Council (MTC) as one of its flagship programmes, the Malaysian Wood Expo (MWE) 2023, concluded on a high note, leaving an indelible mark on the timber industry while sparking a wave of innovation and collaboration.
It was jointly organised by MTC and Pablo Publishing and Exhibitions, from 18 to 20 June 2023, at the Malaysia International Trade and Exhibition Centre (MITEC).
The expo saw over 3,000 visitors and 124 local and international exhibitors. Expressing his satisfaction with the expo’s success, Tuan Haji Zainal Abidin Haji Abdullah, Chairman of MTC said: “MWE has proven to be a lucrative platform for business networking and trade opportunities. We couldn’t be prouder of our achievements which have far surpassed our previous success.”
He added that the success of MWE 2023 reflects how the timber industry is gaining momentum globally with stakeholders putting forward strong investment plans, which is creating demand for Malaysia-made products.
MWE 2023 was officiated by the Deputy Minister of Plantation and Commodities, YB Datuk Hajah Siti Aminah Aching.
MWE 2023 showcased raw materials and wood products such as wooden flooring, mouldings, doors, door frames and windows, panel products, woodworking machinery such as cutting tools, combined machines, dust collection equipment, edge banding materials and machines, handling equipment, abrasives, adhesives, coatings, timber-related equipment, and furniture production software.
MTC also offered special incentives for the purchase of machinery, which included material handling equipment and software technologies.
“Much of the machinery and material handling equipment were purchased from local as well as overseas exhibitors with brands originating from China, Germany, Denmark and Taiwan,” said MTC CEO, Madam Noraihan Abdul Rahman.
She further highlighted that the software technologies acquired comprise ERP, MWE, MOM, IoT system integration and software for custom-made furniture. Apart from the IBM and IOSP programmes, MTC also held 16 pocket talk sessions with key industry experts as speakers.
A media familiarisation programme was also conducted concurrently with the expo, providing participants with a first-hand experience of the Malaysian timber industry, from its forest management practices to its manufacturing and trade aspects.