Unilin Technologies, the IP and technology division of Mohawk Industries, partnered with Barberan to organise an exclusive Open House event showcasing digital printing for the flooring industry at the Barberan premises in Barcelona, Spain. The event provided attendees with insights into the technical aspects of digital printing for the flooring industry, particularly for SPC and laminate products.

The presentations focused on the return on investment of digital printing and market demand insights with input from key distributors around the world. The Open House event was also a demonstration of their state-of-the-art digital printing machine for embossing in register. The DeepBlue EIR printer impressed attendees with its speed, precision, and versatility in producing high-quality, customizable flooring products and showcased the potential for digital printing technology to revolutionize the flooring industry.

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